Blue Rocket is an ethical media relations – and fellow small business – that understands these pressures. We specialise in working with start-ups, growing businesses and social enterprises, and have designed our services to be as effective and affordable as possible for companies on limited budgets. We believe so strongly in the power of PR that we’ve teamed up with Network 2012 to offer 10 places on our Introduction to PR workshop programme, absolutely free of charge and with no obligation! Wednesday 18 June 1030-1230hrs then networking lunch, Hove, East Sussex venue TBC
Over two hours we will cover the following topics: PR and the marketing mix - how PR integrates with other communication channels Advertising vs. PR - the pros and cons of each The power of PR - what it can and can't do Elements of PR - what else is included other than media relations Interactive review of the day's papers Planning for a PR campaign - what to think about before you even start Implementing media relations - the stages in developing a newsworthy story Speaking to the media - how to get the best response from journalists Interactive session - reviewing real-life email pitches Maximising press coverage - how to make the most of articles once they've appeared The changing media landscape - traditional vs. Online Places on our PR programme are allocated on a first come, first served basis so to register your interest please register on here and or email: Tor Goldfield on tor@midnight.co.uk and she will allocate you a space and forward venue details/directions. |